CEBU CITY, Philippines, September 12, 2026 — AIA Philippines, formerly Philam Life, and SM Prime Holdings today unveiled AIA Stadium in Cebu, a new community destination for football, wellness, and active living. The launch underscores AIA's commitment to helping Filipinos live Healthier, Longer, Better Lives by creating more opportunities for communities to move, play, and connect through sport. 

“The launch of AIA Stadium, through our partnership with SM Prime Holdings, marks an important milestone in our commitment to helping Filipinos live Healthier, Longer, Better Lives. It will be a community space that reflects our purpose, and strengthens our long-standing presence and growing impact in Cebu, where we serve thousands of policyholders and are supported by hundreds of AIA Life Planners who help families protect their health, finances, and future,” said Katherine Wong, Interim Chief Marketing Officer, AIA Philippines. 

SM Seaside City Cebu welcomes a new era for football and community sports with the opening of AIA Stadium, a dedicated sports facility designed to bring quality football experiences closer to athletes, enthusiasts, and families in Cebu. The new stadium also marks another milestone in SM Supermalls’ continuing efforts to create spaces that elevate sports, strengthen communities, and inspire the next generation of athletes. 

Michelle Leslie Llanos, Vice President of Operations, SM Supermalls–Visayas, shared, “AIA Stadium reflects the new era of SM Supermalls—creating spaces that elevate sports, champion communities, and help fuel the next generation of athletes. As one of Cebu’s premier lifestyle destinations, SM is proud to host a facility that advances sports development, promotes healthier lifestyles, and brings people together through shared experiences. We believe the stadium will play an important role in strengthening Cebu’s football ecosystem and inspiring more young athletes to pursue their passion for the sport. Through partnerships like this, we continue to create vibrant, community-centered spaces where sports can thrive and communities can grow.”

“Cebu has long embraced sports to bring communities together, develop young people, and promote healthier lifestyles. The launch of AIA Stadium is a welcome addition to our city's growing sports infrastructure, providing a venue where aspiring athletes and residents can learn and play. We are grateful to AIA Philippines and SM Prime Holdings for investing in Cebu to help inspire more Cebuanos to lead active and healthy lives,” shared Cebu City Mayor Nestor Archival, Sr.

Advancing grassroots football and building healthier habits for students

The stadium opens with the AIA Healthiest Schools (AHS) Football Clinic, a two-day grassroots football and wellness program for 100 students and 30 local coaches and teachers. The AIA Healthiest Schools is AIA’s health education program that helps young people build healthier habits through engaging, practical learning, focusing on physical activity, nutrition, mental wellness, and environmental awareness. 

The AHS Football Clinic in AIA Stadium is made possible by the support of the Philippine Football Federation (PFF), Tottenham Hotspur Football Club, the Department of Education Cebu City Division, and the local government of Cebu. 

Adrian New, AIA Group’s Director of Football Initiatives, said: “AIA Group has been Tottenham Hotspur’s Global Principal Partner since 2013, enabling us to bring world-class football expertise and youth development opportunities to communities across the region. Through the AHS Football Clinic, we have combined Tottenham Hotspur’s coaching approach with the Philippine Football Federation’s grassroots leadership and local coaching expertise in Cebu to create lasting impact. By expanding access to quality football and wellness programs, we are helping build a more sustainable, community-led pathway for children to stay active and thrive.”

Highlights included a Training of Trainers session attended by PFF and AHS local coaches from 11 schools in Cebu City, and led by coach Shannon Moloney, Head of International Development Asia Pacific, Tottenham Hotspur Football Club. Sessions, which are designed to strengthen the capabilities of coaches who can bring their learnings back to young players in their respective communities, also include philosophy, coaching fundamentals, and holistic player development. On the second day, Moloney, together with PFF and AHS coaches, led a football clinic for 100 students from schools across Cebu, providing hands-on learning through football drills and skill-building activities.

The event concluded with a 10-minute exhibition match -- inspired by the viral “1 pro footballer versus 100 kids” challenge -- pitting Team AIA against Team 100 students. Team AIA was led by Coach Shannon Moloney, alongside AIA Philippines Brand Ambassador Nico Bolzico, and Cebu-based former football players, creating a fun and memorable finale that showcased teamwork, skill, and the unifying power of football.

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About AIA Philippines

AIA Philippines formerly AIA Philam Life (The Philippine American Life and General Insurance Company), is the country’s premier life insurance company. Originally established on 21 June 1947 and became popularly known as Philam Life, AIA Philippines has earned the trust of customers for its financial strength, strong brand name, and ability to deliver on its promises.

AIA Philippines has PHP 253.35 billion in total assets and PHP 70.14 billion in net worth as of 31 December 2025 while serving more than 1.1 million individual policyholders and more than 1 million insured group members. AIA Philippines understands the needs of its customers and provides holistic solutions that include life protection, health insurance, savings, education, retirement, investment, group, and credit life insurance. It also offers bancassurance through its subsidiary, BPI AIA Life Assurance Corporation (formerly BPI-Philam Life Assurance Corporation). 

Based on the audited reports submitted to the Insurance Commission as of 31 December 2025, the combined total premium income of AIA Philippines and BPI AIA was at PHP 34.32 billion. AIA Philippines is a member of AIA Group Limited, the largest independent publicly listed pan-Asian life insurance group. 

AIA and BPI AIA are regulated by the Insurance Commission.

About BPI AIA

BPI AIA LIFE ASSURANCE CORPORATION is a strategic alliance between two leading companies in the country – Bank of the Philippine Islands (BPI) and AIA Philippines Life and General Insurance Company, Inc. (AIA Philippines). BPI is a leading universal bank with over 170 years of experience in the local banking industry and an extensive branch network of more than 800 branches and 2,500 ATMs and CAMs. AIA Philippines is the premier life insurance company in the country and the market leader for over 70 years.   

BPI AIA’s professional and expertly trained Sales Executives are assigned in BPI branches nationwide or work remotely using digital tools to render financial advisory services that address customers' financial and protection needs. 

With the combined expertise and resources of the two trusted companies, BPI AIA policyholders are assured that their insurance is backed by financial strength and stability. 

To know more about us, visit our website. Like us on Facebook, follow LinkedIn, chat with us on Messenger and subscribe to our YouTube Channel.

For inquiries, you may contact our Customer Care Hotline at (02) 8528-5501. BPI AIA is duly licensed and regulated by the Insurance Commission of the Philippines.

About AIA

AIA Group Limited and its subsidiaries (collectively “AIA” or the “Group”) comprise the largest independent publicly listed pan-Asian life insurance group. It has a presence in 18 markets – wholly-owned branches and subsidiaries in Mainland China, Hong Kong SAR⁽¹⁾, Thailand, Singapore, Malaysia, Australia, Cambodia, Indonesia, Myanmar, New Zealand, the Philippines, South Korea, Sri Lanka, Taiwan (China), Vietnam, Brunei and Macau SAR⁽²⁾, and a 49 per cent joint venture in India. In addition, AIA has a 24.99 per cent shareholding in China Post Life Insurance Co., Ltd.

The business that is now AIA was first established in Shanghai more than a century ago in 1919. It is a market leader in Asia (ex-Japan) based on life insurance premiums and holds leading positions across the majority of its markets. It had total assets of US$345 billion as of 31 December 2025.

AIA meets the long-term savings and protection needs of individuals by offering a range of products and services including life insurance, accident and health insurance and savings plans. The Group also provides employee benefits, credit life and pension services to corporate clients. Through an extensive network of agents, partners and employees across Asia, AIA serves the holders of more than 44 million individual policies and over 16 million participating members of group insurance schemes.

AIA Group Limited is listed on the Main Board of The Stock Exchange of Hong Kong Limited under the stock codes “1299” for HKD counter and “81299” for RMB counter with American Depositary Receipts (Level 1) traded on the over-the-counter market under the ticker symbol “AAGIY”.

Notes:
⁽¹⁾Hong Kong SAR refers to the Hong Kong Special Administrative Region.
⁽²⁾ Macau SAR refers to the Macau Special Administrative Region.